We employ a world-class roster of social media marketing professionals, all based in the USA.
Steady Demand consists of highly qualified content crafters, journalists, social media influencers and thought leaders. Each of them plays a critical role in developing company-wide strategies and custom crafted content.
Google Product Experts
Ben Fisher
Co-Founder/Lead Consultant – Diamond Google Product Expert

Over 25 years of experience in Internet Marketing. Ben co-founded and launched several start-ups in various categories ranging from Internet Marketing to Online Communities.
Mr. Fisher is an experienced veteran in the SEO and Social Media space. He began experimenting and practicing these disciplines in 1994.
Ben is a Diamond Google Business Profile Expert. A speaker and writer for BrightLocal and The Local Marketing Institute. He is also a contributor to the annual Local Ranking Factors Study.
Kevin Pauls

SEO Specialist – Gold Google Product Expert
Kevin Pauls is a husband and father who just so happens to be a Red Seal licensed Mechanic turned marketer with a focus on local and technical SEO.
Kevin discovered Local SEO and his love for helping businesses in 2016 when he saw a gap in the services offered to small businesses compared to the ROI they received and decided to make a change. SEO led Kevin to the web development world where he often gets lost dreaming of something new he could build to solve problems for local businesses.
Over the years Kevin has had the opportunity to build and develop SEO systems, products, and services that drive positive impact for businesses and provide real, measurable results. When Kevin is not solving problems for businesses, you will find him hanging out with family and enjoying the outdoors.
Crystal Horton
Local Services Ads Expert – Platinum Google Product Expert

Crystal Horton is a customer-finding Google My Business Product Expert specializing in helping businesses get found online. She ignites real results and gets your phone to ring. As a contributor to BrightLocal, and in the GMB forum it is her great honor to help produce quality results. Over the last 4 years, Crystal has been recognized as a Leading Local SEO Expert and in 2019 was listed as one of the top “11 Women in Local SEO Doing Great Things Right Now”. Crystal has certifications with Google Analytics and through the Digital Marketer platform. Her Digital Marketer certifications include Data & Analytics Mastery, Search Marketing Mastery, Email Marketing Mastery, Community Management Mastery, Optimization and Testing Mastery, Conversion Funnel Mastery, and Paid Traffic Mastery.
Jerry Whitehead III

Silver Google Product Expert
& Social Media Specialist
Jerry’s first passion is writing, and that is quickly evidenced with a quick glance at his background. After receiving his BA in English and a minor in Professional Writing from UC Santa Barbara, he has since worked as a reporter and editor-in-chief at two newspapers in his hometown.
He made the move from journalism to public relations, and for the lion’s share of the past seven years he led accounts for a PR and marketing agency that specialized in representing video game developers and publishers. He has since ventured on his own to offer his services of professional writing, public relations, outreach, copy editing, online marketing, IT and networking, event management, web design and SEO to several businesses and institutions.
When he’s not on his computer TCOBing (Takin’ Care Of Business, of course), he can be found out in his yard, either planting, mowing, weeding, working on something or just lounging in the sun, enjoying an adult beverage on his patio.
Christine Taylor
Silver Google Product Expert
& Social Media Specialist

Christine Taylor has over 17 years of experience in web development, SEO, and Internet marketing. Christine is one of the co-founders of the software company Circloscope whose flagship product is a circle management tool for Google Plus.
Prior to founding her own web development company in 2007, Christine spent several years as the lead programmer for the Philadelphia Flyers as well as several years for RealTime Media developing online sweepstakes & instant win games for clients including Maybelline, MasterCard, Old Navy, Kodak, and The Philadelphia Eagles.
SEO Specialists
Ashley Miller

SEO Specialist
Ashley Miller is a journalist-turned-SEO who loves developing strategies that grow small businesses.
Ashley specializes in local and enterprise SEO for clients of all sizes. She enjoys solving complex technical SEO issues and creating reader-first content that drives results.
As someone who is passionate about expanding her knowledge, Ashley has earned multiple certifications in SEO, analytics, user experience and digital marketing.
Ashley is all about results, both professionally and personally. She has completed hundreds of races ranging from 5Ks to full Ironman triathlons. Ashley also is a multiple-time USA Triathlon national champion and has represented Team USA at world championship events.
Authorized GBP Specialists
Charles Haycock
GBP Specialist

Since his youth, Charlie’s penchant for technology, computers, and an almost super-human ability never to lose at Street Fighter 2 made a career in technology inevitable. He earned a BS in Agribusiness from Cal Poly – San Luis Obispo and has been working for over six years in SEO and Digital Marketing.
Following the path of a full-stack digital marketing professional, Charlie has worn many hats including PR, link building, blog content generation, ghostwriting and technical SEO advisement.
He appeared in a television infomercial once but has taken steps to ensure nobody will ever find evidence of that.
When he’s not helping businesses and algorithms play nicely with each other, you can probably find Charlie outdoors taking a hike, exercising with his dog or learning some new music on his guitar.
Marissa Pedersen
GBP Specialist

Marissa loves all things social media, hence why she quickly fell in love with the field. She loves to help exposing businesses to the power of social media and seeing the joys their faces when they get results. She’s also a freelance writer, with a specialty in travel and outdoor adventure articles. Having dealt with a variety of clients, she has experience with marketing, SEO, coding, and social media to name a few.
When she’s not working, she also runs her own travel blog that focuses on adventure activities around the world. It’s safe to say there’s never a shortage of topics to write about or images to post on social media.
An adventure junkie, she recently got certified in scuba diving and makes it a goal to dive in whatever ocean she’s near. If there’s snow around, you can find her in the mountains snowboarding.
Julie B.
GBP Specialist

Julie is a University of Colorado at Boulder graduate. She is passionate about helping her fellow humans reach their goals, thus working to help companies excel and grow their brands brings her joy. She has over 10 years experience in social media marketing, web development, and SEO. She enjoys keeping up with the latest trends in the digital marketing space.
In her spare time she loves to travel, read, hike, and spend time with family and friends. She has also been known to binge-watch great television series.
James Hesse
GBP Specialist

James has long been a lover of the written word, penning stories and poems since childhood. As a young adult, he pursued a degree in creative writing, winning multiple university-wide awards and prizes for his prose. After graduating, he established himself as a copywriting consultant and freelance writer.
The joy James gets from writing and editing drives him to work tirelessly on whatever project he finds himself engrossed in. When he’s not writing, James enjoys hiking, swimming, and reading horror fiction.
Chris Illuminati
Local Services Ads and GBP Specialist

Chris Illuminati has over 17 years of experience in feature writing, copywriting, marketing, SEO, social media management, branding, podcasting, and long-term strategic planning.
Before joining Steady Demand, Chris worked as a freelance writer and independent contractor for numerous websites such as Rolling Stone, The Manual, Popular Science, and Washington Speakers Bureau. In the area of social media content creation, Chris worked with brands such as What Do You Meme and the Tiny Headed Kingdom. Chris is also a former senior editor and manager of sponsored content with Woven Digital and managing editor with Townsquare Media.
Chris is the author of five books and the creator of the popular parenting social media account, Message With A Bottle, which boasts over 200K fans across several platforms.
Chris is a creative thinker who pays attention to the details and isn’t afraid to explore all options to complete a project. When he’s not writing, Chris spends his time running, hiking, reading, and trying to make his kids laugh.
Marketing and Executive Roles
Chuck Dugas
Client Advisor

Chuck comes to Steady Demand with years of experience in the Clinical Laboratory and Molecular Diagnostics markets. He is also CISCO certified through AT&T and brings a wealth of knowledge and information. Chuck works with clients to make sure they have the precise solutions to make the greatest impact on their business. He was also a Franchise owner for over 8 years and understands the challenges facing these organizations from a local and national perspective.
His key market is working with the Healthcare clients, but he provides his services to other markets as well.
Tony Hill
Growth Specialist

Tony comes to the Steady Demand Team as a franchise space specialist with over a decade and a half of extensive experience in franchising, including sales & development, operations, franchise brokerage, and franchise-specific market research project sales. He also brings a strong marketing, advertising, and lead generation background to bear. He has won new business and established new markets in the US, Canada, Mexico, The Caribbean, Central America, and South America, as well as Europe. He has run his own business, run businesses for others, and acted in the role of a consultant to business owners. All the while, maintaining a sales and business development-based focus.
Toyota, Aetna, Centerbrain International, Network Communications, HomeTeam Inspection Service, and FRANdata were some of the stops on the journey. Tony specializes in building relationships and making sales to all levels of prospect, ranging from potential small business owners to Fortune 500 executives and private equity firms. Tony looks forward to the challenge of helping to grow Steady Demand.
David Lindahl
General Manager

Mr. Lindahl started over 16 companies over the past decade, including Touch Support, LLC, an outsourced technical support and server administration company.
After selling Touch Support to The Planet (now IBM), a managed hosting company and the world’s largest dedicated server provider, in 2008, Mr. Lindahl worked on new products and services for The Planet’s marketing group.
He also served as an editorial advisor to Ping! Zine web hosting magazine, general manager at TheHostingNews.com, and Advisory Board member at Attracta. Mr. Lindahl holds a B.S. from Purdue University in Information Systems.